The Boroughs Founders - Dan & Fern
  • CHS
  • S.C.

Veterans of the Charleston rental
market, we established The
Boroughs as one of the city’s first
specialist short-term rental firms
.

We’re well-connected in the local community, incredibly organized, and a little obsessive about clean, functional spaces. We’re smart, savvy, and we take transparency seriously.

On top of all that, we also happen to be genuinely fun group who love our city. We both enjoy traveling and between us, we’ve seen a lot of the world - but we still don’t think there’s anywhere better than Charleston to call home.

The Boroughs Team
Founder
The Boroughs Founder - Dan Patternson

Dan Paterson

Dan worked his way to Charleston in 2015 after years spent on the road as a consultant. The primary catalyst for the transition to the Holy City was to help a close friend build a business. While building that startup from their apartment, his day-job commitments remained and took him back on the road for weeks. That unused apartment became his first opportunity to explore with a new (for him) platform, Airbnb. Many years later, the experiment of renting out his apartment in Elliotborough has matured into The Boroughs.

Dan is an avid traveler, and after spending thousands of nights over the years in cookie-cutter corporate hotels inconveniently located in some nondescript suburb, it is very rewarding for him to create spaces that serves as a “home base” for exploration and discovery. Being able to work with close friends and create spaces for groups to enjoy the neighborhoods, restaurants, shops he loves is extremely fulfilling. Any second Dan can steal away from work is spent with his wife and daughter! Beach days, golf cart rides, and Off Track Ice Cream are his go-tos. He enjoys travel, tennis, golf, and all aspects of design (you can see these touches throughout the properties).

A couple notes on his favorite Charleston spots: Favorite beach is Sullivan’s Island. Station 30 is the best spot (keep it a secret for him!) Favorite bar is Bin 152. Incredible wine, cheese, charcuterie plus great service and cozy vibe. Best meal in Charleston is Chez Nous. A bottle of chilled Gamay and order one of everything off the menu.

Founder
The Boroughs Founder - Fern Russell

Fernando Russell

Fernando arrived in Charleston in 2015, making his way from the sun-drenched beaches of the Dominican Republic. His mission wasn't just about chasing the American dream; it was about winning the heart of the woman who now brings immeasurable happiness to his life – his wonderful wife.

While he has a background in commercial banking, he found a passion for property management as well as showing guests his favorite spots in his beloved city. An entrepreneur at heart, Fernando has helped start two other businesses, all while launching The Boroughs. Charleston has a vibrant food and beverage scene. You can often find Fernando at local spots enjoying time with friends and family. This emphasis on connections is mirrored in his passion for hospitality – turning it into reality is a dream come true. You’ll easily find him out and about in downtown Charleston enjoying all the amazing places this town has to offer.

A couple notes on his favorite Charleston spots: Kiawah Island is his favorite spot for a quiet day on the water. When it comes to a stellar bar scene, Halls takes the crown without question. It's a gathering place where stories and laughter intertwine, creating memories that last. If Fernando were to paint you a picture of his ideal day in Charleston, it'd start with a fresh cortado with a savory bacon taco from Babas On Meeting. For lunch, he'd indulge in a pastrami swordfish sandwich from 167 Raw. Then unwind with an evening cocktail at Citrus Club rooftop and finish out the day with a delightful dinner at The Establishment.

Interested in becoming
a Boroughs partner?
Get in touch.

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MORE ABOUT THE BOROUGHS

Our team is a mix of multi generational Charlestonians and transplants drawn to Charleston for the very same reasons as our guests: the culture, the food, and the friendliness. There is an equal chance of spotting us in the que for Chubby Fish at 5PM, in the lineup at The Washout on Folly, or posted up at an outdoor bistro table at Babas On Cannon. We have a diverse set of backgrounds ranging from Real Estate, Tech, and Engineering, we draw on these experiences to enhance how we deliver services to Owners and Guests.

We are also Owners ourselves. We have owned vacation rentals in Charleston since 2019 and understand the value of proper furnishings, the value of preventative maintenance, and the importance of covering fixed costs by driving occupancy. We apply our lessons learned to how we go about care for our Owner-Partner’s properties.

Our team is headquartered in the heart of downtown Charleston on King St. This central location allows us to efficiently support our full portfolio of partnership properties stretching from Folly Beach to Mount Pleasant, Downtown to Park Circle.

This ensures that our team can get eyes and hands on all listings with ease to provide the best experience for our guests and unit quality for our Owner-Partners. All staff live in the Charleston area and work in our office daily. We are passionate about Charleston, passionate about hospitality and strive to share this passion each day.

Put simply, we can and often do handle it all! On behalf of our owner-partners, we can cultivate a truly hand’s off experience where The Boroughs’ team manages all aspects from furnishing, marketing and guest relations plus property repairs and maintenance.

We also are flexible to adapt to a variety of situations to best cater to our Owner-Partners. We understand that certain owners have established vendors for specific property functions and are able to accommodate those existing relationships and service teams to best suit each individual property.

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